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Entrepreneur | Marketing Executive | CEO of LPMG
Entrepreneurial marketing executive with more than 10 years of experience in lifestyle marketing, branding, and creative promotional strategies. Introducing products and brands to consumers, and creating a brand identity with the help of celebrity endorsements, partnerships, and national on site activations. Targeting specific demographics using non-traditional advertising tactics allows my clients to develop and implement strategic campaigns that will increase profit margins and deliver measurable results. Through my activations and strategic planning I am able to yield stronger brand identity and awareness for clients. My entrepreneurial skills have allowed me to bridge the gap between products/brands and consumers efficiently.
I utilize the strength of LPMG in grass roots promotions, urban and youth marketing/promotional campaigns; mix show radio, power promotions, creative advertising, mobile advertising, outdoor marketing, and special event planning. Targeting specific demographics using non-traditional advertising tactics allows me to implement strategic campaigns that generate business sales and results.
For the past 10 years I have been the “Go To” lifestyle marketing specialist for brands and labels with a need to target and reach the youth and urban demographic on a national level. Most recently featured in Black Enterprise Magazine “BE MODERN AD MEN” and 40 Under 40 Black Leaders of Today and Tomorrow for 2015 by Legacy Magazine/ Miami Herald.
Award Highlights- “DJ Khaled All I Do Is Win Award- Triple Platinum- 2016”, “Diamond Awards – Label Representative of the Year – 2014”, SIN AWARDS National Street Team Executive of The Year Recipient – 2013”, “News Worthy Under 30 – 2013”, The Greater Miami Chamber of Commerce Top 100 Minority Companies-2011”, Best In Dade Award-Best Promoter -2010”, TJ’s DJ’s Record & CD Pool-Hustler Award- 2005”