Artist Development Brand Story Branding Creativity Digital Distribution Education Latin Music Marketing Publishing Royalties Social Media Streaming Revenue

5:00PM – 6:00PM | Welcome to The New Generation Of Latin Music. WHATS NEXT?

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UCF ROSEN COLLEGE AUDITORIUM November 17, 2017 5:00 pm - 6:00 pm

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JON Z
Ery La Buena Vida
Stephanie Santiago-Rolón
Catalyna
Dj Candy Boy
Alfonso José Alvarez
DJ Leony
Jesus Tossas

With U.S. Latin music revenues up 44% in the first half of 2017 and the success of “Despacito”, a Spanish song by Luis Fonsi & Daddy Yankee which sat at #1 on the Billboard Hot 100 for 16 weeks, it proves that Latin music has crossed-over into non Spanish speaking radio stations. This panel will cover the growth of the Latin music market from its origins of Salsa to the new generation of Reggaeton and Spanish Trap.

 

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